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MARKETINGUnleash Your Brand
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PUBLIC RELATIONSGet Media Coverage
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PROFESSIONAL SPEAKINGInspire Your Group
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TRAININGBuild Your Skills

by Thomas Brooks

March 13, 2016

blog-Og-Mandino-bookToday I will be master of my emotions.  It is one of nature’s tricks, little understood, that each day I awaken with moods that have changed from yesterday. Yesterday’s joy will become today’s sadness; yet today’s sadness will grow into tomorrow’s joy. Inside me is a wheel, constantly turning from sadness to joy, from exultation to depression, from happiness to melancholy. Like the flowers, today’s full bloom of joy will fade and wither into despondency, yet I will remember that as today’s dead flower carries the seed of tomorrow’s bloom so, too, does today’s sadness carry the seed of tomorrow’s joy.

The words above are from Scroll VI in Og Mandino’s The Greatest Salesman in the World.  My takeaway from this Scroll is that we can’t trust our “feelings” – when it comes to taking action on the tasks to accomplish our goals.

Let’s say you are committed to making $100K per year in your business.  To achieve that, you decide that you need to actually talk to 20 potential customers or business partners each week, or roughly four per day.  Assume that you have to, on average, make 10 “dials” (not everyone is going to answer the phone) to reach the four people per day.  Some days you are tired, so you may not “feel” like making the 10 “dials”.  Some days you are busy, so you may not “feel” like making the 10 “dials”.  Some days you are sad, so you may not “feel” like making the 10 “dials”.  Some days you are fearful, so you may not “feel” like making the 10 “dials”.

It doesn’t matter how you “feel”.  What matters is what you are committed to achieving!

In fact, if you let your ACTIONS lead your feelings, you will get the task done, and then you will “feel” better in the end.

Today I will be master of my emotions.  And how will I master these emotions so that each day will be productive?  For unless my mood is right the day will be a failure. Trees and plants depend on the weather to flourish but I make my own weather, yea I transport it with me. If I bring rain and gloom and darkness and pessimism to my customers then they will react with rain and gloom and darkness and pessimism and they will purchase naught. If I bring joy and enthusiasm and brightness and laughter to my customers they will react with joy and enthusiasm and brightness and laughter and my weather will produce a harvest of sales and a granary of gold for me.

And how will I master my emotions so that every day is a happy day, and a productive one? I will learn this secret of the ages: Weak is he who permits his thoughts to control his actions; strong is he who forces his actions to control his thoughts. Each day, when I awake, I will follow this plan of battle before I am captured by the forces of sadness, self-pity and failure.   If I feel depressed, I will sing.  If I feel sad, I will laugh.  If I feel ill, I will double my labor.   If I feel fear, I will plunge ahead.   If I feel uncertain, I will raise my voice.  If I feel insignificant, I will remember my goals.

Strong is he who forces his actions to control his thoughts.  Knowing these things, we now have a choice.

From this moment I am prepared to control whatever personality awakes in me each day. I will master my moods through positive action and when I master my moods, I will control my destiny.  Today I control my destiny, and my destiny is to become the greatest salesman in the world!  I will become master of myself. I will become great.

These days I always ask myself, “What would the person I intend to become do next?”

I am elated to be a Servant Leader who knows, goes and shows the way, and because of this I am very wealthy for life.

I have come so far already.  Today I begin a new life.  It is definitely time to ‘Think and Grow Rich’.

Thomas Brooks

Meet Thomas Brooks

I’m the founder of Alpha Multimedia. We provide technology enabled communications and content across all types of media for small and midsize businesses (SMB), non-profits, schools, universities, and authors/publishers.  I have published several articles and I've been featured frequently on the radio and television. With Alpha Multimedia, you'll get the marketing results that matter. Read more

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